Privacy Policy | Right Choice Insurance

Privacy Policy

Effective Date: April 2, 2026

This Privacy Policy describes how Freedom Financial Company LLC, doing business as Right Choice Insurance ("Company," "we," "us," or "our") collects, uses, discloses, and protects your personal information when you visit our website at rchoiceins.com (the "Site") or interact with us in connection with our insurance services.

By using this Site or providing us with your personal information, you consent to the practices described in this Privacy Policy.


1. Information We Collect

We collect personal information that you voluntarily provide to us when you:

  • Contact us by phone, email, or through a contact form on the Site
  • Request a quote or consultation
  • Enroll in an insurance plan through our assistance
  • Subscribe to our email communications

The types of personal information we may collect include:

  • Name, address, phone number, and email address
  • Date of birth and Social Security number (when required for enrollment)
  • Household income and family size (for subsidy eligibility determination)
  • Health information (only as necessary for plan selection and enrollment)
  • Payment information (if applicable)

We also automatically collect certain technical information when you visit the Site, including your IP address, browser type, device information, pages visited, and referring website. This information is collected through cookies and similar tracking technologies.

2. How We Use Your Information

We use your personal information for the following purposes:

  • To provide insurance enrollment and consultation services
  • To communicate with you about your insurance options, quotes, and enrollment status
  • To submit applications to insurance carriers and the federal Health Insurance Marketplace on your behalf
  • To comply with federal and state insurance regulations and reporting requirements
  • To improve our website, services, and customer experience
  • To send you marketing communications, if you have opted in (you may opt out at any time)

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information with the following parties:

  • Insurance Carriers: We share your information with health insurance carriers to obtain quotes and process enrollment applications on your behalf.
  • Federal Marketplace: We transmit your information to HealthCare.gov or the Centers for Medicare & Medicaid Services (CMS) when assisting with Marketplace or Medicare enrollment.
  • Service Providers: We may share your information with third-party service providers who assist us with website hosting, email delivery, customer relationship management, and other business operations. These providers are contractually obligated to protect your information and use it only for the purposes we specify.
  • Legal Compliance: We may disclose your information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

4. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to collect information about your use of the Site. Cookies are small text files stored on your device that help us recognize you, remember your preferences, and analyze Site traffic.

You may disable cookies through your browser settings, but doing so may limit your ability to use certain features of the Site.

We may also use third-party analytics services, such as Google Analytics, to help us understand how visitors use the Site. These services may collect information about your use of this Site and other websites over time.

5. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee its absolute security.

6. Your Rights and Choices

You have the following rights regarding your personal information:

  • Access and Correction: You may request access to or correction of your personal information by contacting us at the email or phone number below.
  • Opt-Out of Marketing: You may opt out of receiving marketing emails by clicking the "unsubscribe" link in any email we send or by contacting us directly.
  • Do Not Track: Our Site does not currently respond to "Do Not Track" signals from browsers.

7. Children's Privacy

This Site is not intended for children under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information.

8. Third-Party Links

This Site may contain links to third-party websites, including insurance carrier sites and HealthSherpa enrollment tools. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Your continued use of the Site after any changes constitutes your acceptance of the revised Privacy Policy.

10. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Freedom Financial Company LLC
DBA Right Choice Insurance
2709 Central Ave
Charlotte, NC 28205
Email: [email protected]
Phone: (704) 707-3233